nuclearflare
Technology clusterCreative direction · Identity · Website · Motion

AC/DC

One identity for a growing technology cluster.

AC/DC website hero with its animated red lightning signal
Live website

Creative direction, identity, motion and website, built from scratch.

Visit AC/DC
Goal

Make the cluster and its companies easy to understand and explore.

Challenge

The cluster needed one public identity for companies spanning compute, defence, health, industry and resources.

Included
  • Custom AC/DC identity and responsive hero
  • Animated lightning field, scanlines and grid motion
  • Expandable map of cluster companies by sector

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